How do I Promote a Job?

Promoting your job helps you reach more qualified candidates by boosting its visibility in search results.

Why promote your job?

  • Higher search ranking: Your job appears at the top of candidate searches
  • More applications: Increased visibility typically leads to more qualified candidates applying
  • Bypasses salary restrictions: Promoted jobs override 'Limited Distribution' that normally affects jobs posted without salary information

Steps to promote your job

  1. Sign in to your account that's connected to your company profile
  2. Switch to recruiter mode and click 'Jobs' from the top toolbar
  3. Select your active job from the left-hand column list
  4. Click 'Promote job' located next to the 'Edit job' button on the right-hand side above the job details
  5. Configure your promotion settings:
    • Add targeting criteria - even if these are already present on your job posting, you must re-add them here:
      • Target roles
      • Target locations
      • Remote locations
      • Target years of experience
    • Set your monthly spend budget
    • Review the estimated reach preview
  6. Click 'Promote' in the bottom right corner to activate

Important billing information

All promotion subscriptions are billed upfront monthly and auto-renew automatically unless cancelled by an Admin. Monitor your active promotions to avoid unexpected charges.

Learn how to cancel your promotion subscription

Pro tips for better results

Maximize your reach: Adding more targeting fields expands your estimated reach without increasing your subscription cost, giving you more value from your promotion.

Include commutable locations: For city-based roles, add nearby areas to capture more candidates. For example, if hiring in NYC, include Brooklyn, Queens, Jersey City, and other commutable locations.

Use comprehensive tags: Include variations of job titles, years of experience, and locations that qualified candidates might search for to increase your job's visibility.

Start with broader criteria: If you're not getting enough applications, expand your experience range or add more location options before increasing your budget.


Write to talent@wellfound.com for help with promoting or maintaining your jobs.

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